7 Sustainable Fashion Brands in India Worth Your Attention

Sustainable fashion brands in India that are not only eco-friendly but also exquisite!

Being conscious about your impact on the climate doesn’t mean compromising your fashion choices. The days of unstructured, pared-down eco-friendly fashion are long gone, and, with growing awareness about sustainable options, there are many environmentally-friendly choices you can go for to make your wardrobe leave a positive impact on the earth.

While renowned fashion labels like Anita Dongre and Stella McCartney have explored eco-friendly options that are lavish and contemporary, many emerging and lesser-known sustainable clothing brands in India are slowly and steadily making a big name in eco-friendly clothing in India.

Here are 7 sustainable brands in India made to our extraordinary eco-friendly fashion brands list.

No Nasties

No Nasties has been dedicated to crafting clothing that is 100% organic, adheres to fair trade practices, and embraces a vegan ethos since its beginning in 2011. However, the company recognizes that the present context demands a more profound commitment. 

By aligning their efforts with a broader, planet-centric idea, No Nasties seeks to mitigate the adverse effects of climate change. The commitment to making the planet “a lot better” highlights the importance of substantial and far-reaching initiatives. Through this evolved perspective, No Nasties endeavors to catalyze positive change, embracing a responsibility that extends beyond fashion into the broader realm of ecological stewardship.

Doodlage

Doodlage, as a brand, transforms manufacturing waste into limited-edition collections through upcycling. They take pride in recycling post-consumer waste and remains from cutting processes to make new materials, resulting in timeless and nicely crafted apparel. The commitment to sustainability extends beyond fashion, as the waste generated is carefully sorted and recycled into accessories, delicate furnishings, and paper used for eco-friendly packaging.

Every piece and fabric of Doodlage undergoes honest manufacturing processes, ensuring a commitment to reliable production. Moreover, the brand highlights environmental consciousness by creating packaging that is completely plastic-free. By connecting with Doodlage, individuals contribute to a sustainable cycle, actively participating in a fashion movement that values durability, ethical practices, and environmental accountability.

Eco Tasar

As a social enterprise dedicated to sustainable practices, the company produces natural fiber textiles, focusing on materials such as Tasar and Eri Silk. The production process mainly involves using hand-spun yarn and traditional handloom weaving methods by local artists.

The product line offered by the enterprise is characterized by its 100% sustainability, contributing to a minimal carbon footprint, given that much of the production is performed by skilled artisans using manual techniques. The deliberate choice to prioritize handcrafted processes emphasizes the company’s dedication to the environment and socially responsible production.

The company’s supply chain is strategically designed to support local artisans, allowing them to earn a livelihood within their communities and mitigating the demand for migration in pursuit of employment opportunities. This approach preserves traditional craftsmanship and promotes economic resilience at the grassroots level.

Ethicus

Started in 2009 by the dynamic husband and wife duo Mani Chinnaswamy and Vijayalakshmi Nachiar, Ethicus stands as a beacon in sustainable fashion. Rooted in a profound dedication to moral practices, the brand’s core mission revolves around empowering cotton farmers and maintaining traditional artisanal craftsmanship.

Ethicus specializes in creating ethnic sarees that seamlessly combine tradition with modern allure. The brand’s dedication to sustainability is evident in the intricate details of each saree, adorned with hand block printing, hand screen printing, hand painting, or hand embroidery.

Every Ethicus product comes with a tag bearing the name and photograph of the weaver responsible for crafting, offering a personal touch to the garments. Ethicus also manifests a holistic and eco-friendly approach, intertwining the threads of ethical sourcing, traditional craftsmanship, and respect for the skilled individuals who contribute to the brand’s goal and unique creations.

Upasana

Founded in the nurturing Auroville in 1997, Upasana appears as a Conscious Clothing Circle committed to the constant evolution of its crafted products, the artists it collaborates with, and the Earth it calls home. This journey is embodied in many projects brought to life by a community of devoted artisans, creators, partners, and weavers.

The dream of discovering India through textiles is seamlessly woven into every product crafted by Upasana. Each creation is a sign of love, care, and profound respect for both the wearer and the maker. 

This commitment is manifested through ethical rules, sustainable processes, the preservation of handloom heritages, and the incorporation of medicinal textiles and organic materials. As Upasana continues to shape its narrative, each garment is dedicated to weaving a tapestry of beauty, environment consciousness, and cultural exploration.

Suta

Established in 2016 and known for its collection of cotton sarees, enclosing a range of beautiful weaves such as mulmul, jamdani, makes, banarasi, and more, Suta is a distinctive clothing brand fueled by a profound cause and commitment to tradition.

At its core, Suta is dedicated to uplifting weaver and artisan communities, funneling its efforts towards keeping and flourishing traditional crafts integral to India’s cultural tapestry. Suta’s range primarily features sarees and blouses meticulously crafted from sustainable fabrics like cotton and silk. The conscious choice of materials reflects a commitment to creating one of the best sustainable fashion brands in India and pays homage to the country’s rich textile heritage. 

This holistic approach signifies a harmonious blend of aesthetics, sustainability, and social responsibility, encapsulating Suta’s mission to weave threads of tradition, empowerment, and environmental consciousness into the fabric of its brand.

Buna

Buna represents a slow way of life rooted in culture, craft, and society. Buna stands at an exciting convergence of local and global, traditional and creative, classic and modern. The name Buna means weave or made with hand, creating the backbone for a slow-paced, mindful, and personalized aesthetic. 

It admits that green fashion is no longer an option but a need. It uses artisanal led weaving techniques and hand block printing to create our natural textiles. Even their packaging is 100% biodegradable. Most interestingly, it operates on a made-to-order prototype, eradicating typical inventory problems that lead to overproduction and wastage. 

Buna makes Eco friendly clothing in India through their custom-made fabrics in small batches by artisanal communities of West Bengal, Rajasthan, and Gujarat. It is about slow living with sustainability. At Buna, the making process is as vital as the final product. It signals a shift from fast consumption and disposal to environmental choices and mindful living. 

Wrap up-

Did you know why these 7 Sustainable Fashion Brands in India are worth your attention? They are going the extra mile to not only offer society beautiful products but also keep the requirements of the ecosystem in mind. Apart from these brands, many other brands are rooting their way to deliver eco-friendly clothing with style.